It’s easy to develop new ideas; selling them to strangers is a little bit harder, but with the proper strategy and pitch, all ideas can find their particular audience and become, at some point, a reality.
The premise of a pitch, and a good business one, is that it would lead to an investment in the business, new partners, plan development, new strategies, etc. You can use a pitch even when you are starting up a new venture, selling investment options to your company, or even bringing new employees on board. The point is that you share your vision of what you do with the audience and encourage them to join you.
Not Just Why But How
The way you explain the information and how you relate it to your audience matters; the series and the structure are fundamental. If, for example, you say the punchline of a joke at the beginning of the story, you are guaranteed to lose your audience’s attention and to miss the point of the joke entirely.
The same is true when pitching an idea and displaying the information in a relatable, easy to understand way. If you show data too fast, your audience will probably get lost and won’t understand your new idea’s basic concepts. It’s easier to learn about a new topic when you are presented with a very friendly layout.
How successful was your last major PowerPoint presentation? If the answer is less ideal than you hoped for, it may be time to make some changes. It won’t take much time or effort to reassess your strategy for a winning presentation. Here are three handy steps to take to make your next PowerPoint presentation a smashing success.
1. Use the Boldest Themes
You are not the first person to employ a PowerPoint design. The critical element of your business presentation design needs to be catchiness. To reach this goal, you’ve got to plan big and think bold. The bolder your design, the more quickly it will stand out from the crowd. Make it bold, bright, and snappy.
The bolder the theme, the more quickly it will catch the eye. And when the eye is caught, the imagination needs to be stimulated along with it. Your bright and bold design will be the initial attention grabber. But from that point, you will need to back up your boldness with some easily tangible substance for their minds to grasp.
The textures you use will affect your success. Try to use bright foreground tones that are matched with suitable backgrounds. Make sure that the combination of colors is the right one. You don’t want to choose a combo that ends up as an ugly, clashing eyesore. A bright logo against a smooth, vibrant background is your best bet.
Don’t be afraid to abandon a layout that, although tried and true, has gotten stale. If you want to make a lasting impression, you can’t be scared to shake things up a little. The world of business is a rapidly changing and adapting environment. You can and should bring a bit of this excitement into your next PowerPoint presentation.
2. Use Variations on a Theme
You may have a particular theme that you find works best for your needs. However, within the general confines of this theme, there may be several new and exciting variations that you have never tried before. These new theme variations may just be the key to enable you to shake things up without going too far off-topic.
Using one of these handy variants will cause a few chiefly cosmetic and surface-level changes to your primary theme. This may be just enough to give your PowerPoint presentation a unique spin that your audience was not expecting. If done in a tasteful, efficient manner, this may be the key to rekindling their interest.
Some theme variants are very close to the original design. Others may utilize a series of different color schemes or alternative background designs. Using a theme variant will be a great way to change things up a bit without putting a lot of research into your efforts. This is a time-saving measure that is proven to work.
3. Use the Correct Transition Style
When conducting your PowerPoint presentation, the key to cohesiveness will be making the correct use of transition points. This is an area where you can’t afford to make a mistake. You don’t want to have your audience members scratching their heads while wondering how you went from one point to the other.
Don’t utilize any kind of transition that involves too many splashing colors or sudden, jerky movements. People don’t want to be whisked from Point A to Point B in a rush of confusing images or whirlwind simulations.
Your best bet will always be to make use of smooth, sustained transitions that don’t appear or disappear too suddenly. The more tangibly connected each scene in your presentation is to the next, the easier it will be to grasp it. Each transition should be as smooth as possible to preserve a tight flow.
PowerPoint is a Winning Business Formula
Making the correct use of your next PowerPoint presentation could pay off huge in the long run. And in the short term, you’re bound to see a rapid increase in interest. It will be up to you to parlay this new interest into real gains for your business. The time for you to make your PowerPoint presentation a profitable success is now.